The Owner of the Portugal Airport Transfer company reached us in the middle of 2019, asking for help because the website was not visible on the search engines, their competitors were on the TOP of them in the SERP and they were not even on the first 6 pages, and those rare visitors to the website were not converting. SEO even in its basic elements was not existing on the website.

After carefully inspecting the website, we found that it was built on the WordPress platform, with a non-responsive design, and the page speed was horrible. It took 14-16 seconds to open only the first page. The content on the pages was very short, non-descriptive, and boring, and there were not any calls to action or conversion elements on the pages.

The first thing recommended was to create a completely new design for the website, more compelling, user-friendly, and good-looking. After the design was finished, the latest version of WordPress was connected with the design, and tested. There were significant improvements.

In the next step, completely new content was written with the help of a professional content writer, new images were created with the help of a professional photographer, and everything was connected to work together. As the last step, detailed and very deep SEO work was done on the website, improving the technical characteristics of the website, improving the page speed, improving the content SEO, and strategically placing the call-to-action buttons. When everything was ready the new version of the website was submitted to the search engines.

As a result, all pages from the website have appeared in the search engines and started climbing during the first two weeks.

In the meantime the progress was closely monitored and SEO and content were additionally improved month by month, in the 6 months, the client website has climbed to the first pages, not only in Google but also in Bing and Yahoo, beating the competitors who were stronger and longer on the market, and the organic traffic has grown for over 1500% during this 6 months.